The word controversial alone causes companies to cringe. They want their clients and prospects to associate positive feelings with their company, and they believe that touching any controversial topic will shatter all of this positivity they’ve worked hard to build. However, that just isn’t true.
With the constant innovation of technology, steady flow of content and evolving consumer behavior, it can be challenging to navigate the sea of marketing trends these days. We’ve got you covered. Here are the top five trends every commercial real estate company needs to know.
When the days are warmer and longer, everybody seems to struggle with the same problem--staying motivated during the workday. It’s something we can all understand. The summer months are slower, but that doesn’t mean they have to be less productive for your team. Take advantage of the downtime to recoup energy, reconsider strategies, and come up with fresh ideas for all four seasons! Here are five tips for staying engaged and productive this summer.
A world without emojis is a world we don’t want to be a part of. They are a fun shortcut to expressing an idea or emotion and have become an extension of human communication around the world. It’s understandable--these cute little characters really know how to drive a message home. From emails to your co-workers to company tweets, the possibilities are endless! Here are some tips for staying professional while using emojis in your CRE marketing campaign.
Current Status: The blogging scene is lit in every sector of real estate. Efforts to build and maintain strong personal brands and attract new clients have agents publishing blog content now more than ever before.
Everyone agent is anxious to start closing deals and turning over profits. But there are a few steps that come before you start raking in the dough. Let’s rewind and take a look at your social media strategy.
Instagram photos can be total eye candy. How many times have you been scrolling through your feed and thought “I wish my Instagram photos were on that level” or “If only my business were as glamorous as it looks on Instagram”?
You’ve got the spreadsheet out and you’re working the numbers, wondering how much dough should be spent on your marketing. One of your top questions should be how much of the budget you want to allocate to Facebook ads.